Belinda’s interest in motorsport was awoken by the brilliant drive of Jacky Ickx at Brands Hatch in 1982 to win the World Sportscar Championship. At the time she was working for Mazda, but soon afterwards she went to work with a tightly knit advertising agency in Tunbridge Wells before creating Entreprix to act as a link between commerce and sport. A natural organiser with an eye for detail, Belinda juggled a young family with the demands imposed by several national racing championships, and forged a long term association with Caterham Cars.

Her ability to draw people together was made evident in the first Caterham Festival, held at Brands Hatch, where drivers from France, Germany, Italy and Turkey gathered alongside the Brits for a weekend of great racing and good entertainment.

She developed excellent working relationships with the professionally run teams of British Formula Ford and British GT in the early Noughties, before taking a year’s break to focus on the final year of a 3D Design degree.

That experience confirmed her passion for problem-solving and working within groups of people, and coming back into motorsport she took up the position as Events Manager for A1GP. Her involvement with the ‘World Cup of Motorsport’ saw her putting on 3 day motor race events in New Zealand, China, Mexico, South Africa and all over Europe, overseeing her own department of 5 people and integrating it with the commercial, operational and TV production demands of a complex series.

In 2009 she decided to re-focus her efforts on moving Entreprix into various different motorsport arenas, and to give herself time to develop other business interests and hobbies.